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Case study · Drinks · TabléeTablée
À table, a bitter without the alcohol. A night-time dinner party for the launch: four women, one long table and the bottle in every frame, made in the studio from the pack shot to the last pour.
ClientTablée
ProductÀ table · the bitter, sans alcool
MadeCampaign · Product · E-commerce
StoryCe soir
The process
From the bottle to the dinner party.
A bottle with a cut-glass pattern and a hand-lettered label, held true in every frame, from the pack shot to the last pour.
i · The product
ii · The cast and the place
The supper club, built empty first, and one of the four women cast for the story
iii · The four women, their looks
Each woman designed and styled first, the same face, hair and look in every frame
iv · The finished story
Ce soir, à table.
One long table, candlelight and the bottle in the middle of it all.
Campaign, portraits, still life and detail, all from one night. Finished with light, grain and retouch.
v · E-commerce
The bottle, in their hands.
Each woman in her look holding the bottle, made for the shop, the launch email and the stories.
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